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Money moves from one account to another in seconds: What the new European standard means for banks, merchants, and users

Money Motion, the largest regional FinTech conference, will take place on March 11–12. Consumers want to shop anywhere and anytime. Merchants want to see the money they earn in their accounts as quickly as possible. The ability to complete a transaction in under ten seconds has become the new standard in the eurozone—at least in […]

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Growth of Online Sales Opens New Opportunities: eCommerce MasterClass Brings Together Women Entrepreneurs from Across Bosnia and Herzegovina

Electronic commerce, or eCommerce, is growing rapidly worldwide, across Europe, and in Bosnia and Herzegovina as well—transforming the way we shop, sell, and run businesses. According to the European E-commerce Report 2025, online sales in Europe reached a value of €842 billion, while Bosnia and Herzegovina ranked among the countries with the fastest eCommerce growth,

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SERP Conf. Sofia 2026: Visibility in AI-dominated Search 

The SEO, E-commerce, and AI conference returns with a specially designed AI Lab, Masterclass and a new host On March 25th, at the Inter Expo Center, SERP Conf. Sofia 2026 will once again gather professionals from different countries for its Eastern Europe Edition. The event will deliver curated expertise, strategies engineered to scale beyond academic

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Money Motion 2026: FinTech, Artificial Intelligence and Automation at the Heart of the Region’s Leading Conference

In just a few years, Money Motion has grown from an ambitious idea into a central meeting point for the FinTech community in Central and Eastern Europe. The fourth edition of the conference, taking place on March 11–12, 2026 at the Zagreb Fair, brings its most comprehensive programme to date and confirms that Money Motion

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MasterIndex: Digital Payments Are Growing, Security and Trust Remain Key

For eight consecutive years, Mastercard has been conducting its annual MasterIndex research on the habits and needs of active payment card users. This year’s results clearly show that citizens of Bosnia and Herzegovina are increasingly adopting digital and contactless payments, while the market still faces significant challenges on the path toward full digitalization. 95% of

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AI – The Greatest Opportunity, but Also the Biggest Threat to eCommerce

While technological progress profoundly shapes our everyday lives, artificial intelligence (AI) tools have also become a major source of online shopping fraud. To address this growing problem, the association eCommerce Croatia has launched the Safe Shop system, designed to help merchants gain and maintain customer trust. More than 50% of online fraud today involves the

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E-commerce in Bosnia and Herzegovina Shows Strong Growth – New European E-commerce Report 2025 Confirms

As the only member of Ecommerce Europe from the Western Balkans, the eCommerce Association in Bosnia and Herzegovina proudly shares key findings from the newly released European E-commerce Report 2025, jointly published by Ecommerce Europe and EuroCommerce.According to the report, Bosnia and Herzegovina has made significant progress in developing its digital commerce ecosystem and is

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Next Stop: Balkans – Perspectives of Emerging eCommerce Markets

The President of the eCommerce Association in Bosnia and Herzegovina, Orhan Gazibegović, participated as a panelist at the international Global Check-In Conference, held in Warsaw. At the invitation of the organizers, he spoke about the potential and development of the eCommerce market in Bosnia and Herzegovina and the wider Western Balkans region. The panel, titled

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We Attended NRF 2025 in Paris – Here’s What the Future of Retail Holds

As partners of one of the world’s largest gatherings of retail, eCommerce, and tech experts, together with representatives of several of our member companies, we had the opportunity to attend NRF 2025: Retail’s Big Show Europe, held from September 16–18 in Paris. This year’s edition brought three days filled with innovation, practical solutions, and inspiring

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